As usual, some teaser thoughts from my notes (can you tell my brain is on format autopilot?)
- It is not enough to know what social networking is but able to understand nature and roles, importance in research, communication and information life cycle of the social networking site.
- We have to evaluate the tools just as we do everything else and not jump on board just because it's new.
- Librarians who are social networking-literate must be able to apply their current skills and curiosity to emerging and evolving resources.
- Professional associations and library schools can support librarians with CE initiatives
- Require new hires to possess social networking skills (yikes!)
- How frequently do students use Facebook for academic purposes? Most ranked rarely and they feel Facebook impacts their academic study negatively.
- When developing a virtual presence, consider students' actual perceptions of the library. Talk to your students, not student workers or this study's students.
- Becoming a fan of the library involves less effort/awkwardness than friending.
- Don't send apps or poke the students on Facebook.
My thoughts - It is impossible to verify with 100% accuracy any institutional online presence on Twitter. An individual may use a library or library product name, create a profile with the company logo, link to the company website and fill out all the appropriate profile details, follow (and be followed by) others in the field and 'talk the talk'... and not be sanctioned by the library or institution to represent them at all.
I am not going to give further attention to the individuals on Twitter I'm aware of who have done so with National Library of Medicine (NLM) by linking to them here, but be aware that they do exist. As it was in January and still the case now, there is no official NLM presence on Twitter.