mystical moose by Steve took it
I approach blogging the same way as when I was the News Director at my college station KSUN in the 1990s. I and my news team was tasked with recording carts for newsbreaks that the DJs would play at set times during their shows. I also add a heavy dose of investigative work thanks to my soft spot for healthcare journalism. My past is very much my present.
It comes down to telling it like it is in truth; the good, the bad, the Elsevier Australasian. I inject my attitude in frequently because this is my blog but I do try to be fair. The more ridiculous something is, the closer I will stick to neutral language to let the story speak (scream?) for itself. I can not allow this space to speak for others except myself, with the exception of guest bloggers who tell their own truth as well.
This is why I'm thrilled to learn about, sign up for and promote Blog With Integrity. I subscribe to this pledge:
By displaying the Blog with Integrity badge or signing the pledge, I assert that the trust of my readers and the blogging community is important to me.
I treat others respectfully, attacking ideas and not people. I also welcome respectful disagreement with my own ideas.
I believe in intellectual property rights, providing links, citing sources, and crediting inspiration where appropriate.
I disclose my material relationships, policies and business practices. My readers will know the difference between editorial, advertorial, and advertising, should I choose to have it. If I do sponsored or paid posts, they are clearly marked.
When collaborating with marketers and PR professionals, I handle myself professionally and abide by basic journalistic standards.
I always present my honest opinions to the best of my ability.
I own my words. Even if I occasionally have to eat them.
This is why critiquing Clinical Reader was important to me. Even if I wasn't threatened for it and covered en masse as a result, even if no one else read a word I wrote, I saw what was wrong and had to say something.
I always will even if everyone else thinks otherwise & I'm in it up to my neck.